How to write blog posts faster
Discover the techniques and tools we can use to improve our blog writing speed no matter what stage we’re at in our writing journey.
Sandra
Category
Copywriting
Sandra
Copywriting style guide examples
A style guide is a set of rules that governs the consistent use of language and how you present content. See examples and download a template to create your own.
Sandra
The ‘What’s in it for me?’ (WIFM) Factor in copywriting
The WIFM Factor in copywriting is a technique you can apply to ensure your opening statement is compelling.
Sandra
7 tips for boosting your online presence without using SEO
Here are 7 tips you can start using right now to help boost your online profile without SEO.
Sandra Muller
Why business needs to embrace remote freelancers
Scenario one: A potential client contacts me. Things are going well. We exchange an email or two. We chat on the phone. Then they drop the phrase that every freelancer
Sandra Muller
Persuasive writing techniques: How to sell without being a salesperson
You don’t need to hard sell your way to new business - that doesn’t actually work.What you need to do is listen, bond and care. We call this persuasion; the art of building a rapport and trust with someone, which then allows you to influence their decision-making process. And this is how you do it...
Sandra Muller
Procrastiwriter and the creative process
With every project I work on, regardless of its size, I go through a somewhat painful initial process where I dance around the work that needs to be done without actually doing any of the work that needs to be done. But this is a good thing. Find out why...
Sandra Muller