The Better Blogging Template

(2 customer reviews)


$9 plus $0.90 GST

No matter your reason for blog writing, this Better Blogging Template will help you to create a better blog post and feel more confident when you hit the publish button.

By working through this template, you will learn to:

  • – outline your next blog post before you start writing
  • – define the ideal reader for your blog post
  • – focus on the key messages you want your ideal reader to take away from your post
  • – plan your basic search engine optimisation (SEO) strategy for this post
  • – structure your blog post for maximum impact
  • – plan your strategy for promoting your post after you publish it
  • – follow a style guide for creating consistently presented content.




Better Blogging Template

As a copywriter, I frequently meet clients who have written blog posts but are crushed by self-doubt when it comes time to publish them. They worry that their words aren’t communicating clearly what they want to say or that the structure of their post isn’t right. I created this Better Blogging Template, so I could help step them through the process of creating a better blog post. And if my clients need this kind of guidance, then so do many others.

Table of Contents

  • About this template
  • Blog post outline
  • Blog post content
  • SEO considerations
  • The editing process
    • My seven golden rules of editing
  • Sharing your blog post
    • Getting others to share your blog post
  • Blog writing best practice tips
  • Style guide
    • Word usage
    • Style elements
    • Common mistakes.

If you would like more help with blog writing, sign up for a blog coaching package.

2 reviews for The Better Blogging Template

  1. Marg from Seddonista Pty Ltd (verified owner)

    Just what I needed. Blogging and content creation are so important these days when you are starting a new website and company. It it a great way to connect with future clients. I had so many ideas about what to write I was finding my posts were becoming epics and I was wandering off on tangents. This template helped me to get myself on the right path…great blogs that add value and won’t take forever to read. Thank you, Sandra, using this template I have now re-edited and turned one epic blog into 5 different smaller blogs that are easier to read and more on point!

  2. Sandy Taylor (verified owner)

    When I’m writing blog posts for my own site, I seem to have trouble sticking to the point and end up wanding off on all sorts of crazy tangents, then scrapping the post altogether in frustration. I loved this template because it helped walk me through the original idea from intro to conclusion, and on the first go I ended up with a clear, concise blog post in no time at all. Thanks Sandra, this one is a keeper.

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