Harnessing the power of Facebook and Instagram, building your personal brand and making your site ready to attract sponsored posts were the topics for the latest Great Melbourne Blog-in V4. Find out what went down.
You know that glorious moment when you have all these questions simmering in the back of your mind and then suddenly you’re face-to-face with some very generous social media experts and you get to ask them all those questions? Yes, I recently had that moment.
If you’re struggling to get more eyes on your content, check out my in-depth tips and not-so-obvious tips on what to do after publishing a blog post.
Scenario one: A potential client contacts me. Things are going well. We exchange an email or two. We chat on the phone. Then they drop the phrase that every freelancer dreads… “Perhaps you could come by the office and we
Carly Findlay is an award-winning writer, speaker and appearance activist. This is a post based on the excellent content Carly shared as a guest speaker on writing for the media at my recent Great Melbourne Blog-in V3.
The Great Melbourne Blog-in V3 went off without a hitch and once again, the energy and warmth in the room were amazing. Our guest speakers Sharon Gourlay, Carly Findlay and Linda Reed-Enever saw us all scribbling notes and asking lots of questions during the morning’s session. I can’t wait for the next one. Find out more…
Linda Reed-Enever runs the very popular Business Business Business Facebook Group and I asked her to talk about running a successful Facebook group to help your business or blog. With more than 16,000 members and still growing, she knows what it takes to set up, manage and sustain a Facebook Group.
Sharon Gourlay is well known in the travel blogging scene. Her travel blog Where’s Sharon? gets around half a million visits each month and is frequently listed in the top ten best travel websites in the world. But Sharon isn’t just ‘another travel blogger’ – she is a savvy digital marketer with a portfolio of digital real estate properties that use affiliate marketing to generate a tidy income. She spoke to the group about getting started in affiliate marketing to make money from your blog.
You don’t need to hard sell your way to new business – that doesn’t actually work.What you need to do is listen, bond and care. We call this persuasion; the art of building a rapport and trust with someone, which then allows you to influence their decision-making process. And this is how you do it…
Don’t buy into the western media hysteria over North Korea. It’s the same rhetoric I dealt with back in the early noughties when I lived here. Nothing has changed. The South Koreans are like my canary in the coal mine – when the canary stops singing, it’s time to leave in a big fat hurry.