Attract, engage and convert your ideal client with the right words


Hello! I’m Sandra Muller, a Melbourne-based SEO copywriter, content strategist, writing coach, and online business manager.
When you work with me, you get 20 years of my experience working in the online world. If you are passionate about your business and want to build your online presence, I want to work with you.
Think of me as more than a copywriter. Think of me as your online business manager.
Work with me and together we’ll capture the right words for your business.

Pondering originality

Copywriting services

I can help you find your voice and help you find the right words and tell your stories. I can simplify your message. Together, we can discover your authentic voice. I offer a broad range of professional writing and editing services.

Content curation: How to curate quality content for your social media channels

Social media services

It’s hard to be everywhere on social media these days, but you only need to be where your ideal client is. I can help you create engaging, story-filled posts to cut through the digital noise.

Flesh Reading Ease Score

Web projects

Think of me as your online business manager. Not all online work is straight forward. Sometimes you need a hand getting an online project up and running. I can help get you there.

Ditch the overwhelm

With her business background, Sandra was a great sounding board to help me work out what direction I should take next. Venturing in to the world of small business can be overwhelming, but Sandra, broke down that overwhelm and I was able to have direction in my business as well as my own headspace. I highly recommend Sandra, she’s awesome!

Donna Barnekow |

A professional polish

I'm great with pretty things and code, but words are not my friend! Thanks for your suggested web updates. I think they sound great.

Danni Robertson Web Design & Development |

Capturing a story

I approached Sandra for some help with my about me page for my new website and Facebook page. I spoke to Sandra on a couple of occasions and she really got to know me and my personality. She then asked me to write down exactly what I would want to say. She then worked her amazing magic and turned all of this into the story that is on my site now. It really captured everything that I wanted to say and the message that I wanted to portray. Thank you Sandra for being the caring woman that you are and for helping me get my message out there.

Helen Micallef

A flawless website

It was great to have Sandra review my website and make suggestions to improve my content. I am confident now that the content on my website is clear and I am presenting a professional image to my clients and potential clients.

Marika 3 Little Penguins |

Are you ready to get started?

Call (03) 9010 6034 or email

Contact me